Direct and Programmatic Paid Job Promotions
How do they work and why are they the key to help you find the perfect candidate?
We are offering 2 ways to run paid job promotion campaigns on the platform:
Direct - Indeed, ZipRecruiter, Monster
Programmatic - JobTarget
See the table below to understand which option to use for your recruitment strategies.
Benefits | Direct (Indeed, ZipRecruiter, Monster) | Programmatic (Jobtarget) |
Diverse Candidate Reach | A broader, international candidate pool | A more specific candidate pool |
Targeted Advertising | Ideal for more common roles, like sales, marketing, admin etc. | Recommended for specialized, niche roles |
Efficiency and Automation | We automatically distribute the job post to well-known, popular job boards | A smart computer algorithm selects you the most ideal job boards |
Cost-conscious Advertising | Allows you to define your budget and duration of the paid campaign | Offers 3 budget tiers and runs the campaign for 2 months |
Scalability | Offers scaled advertisements globally | Offers a potentially better targeted local reach |
How to find them?
Visit the Pipeline you wish to promote for a paid campaign
Change the Pipeline status to 'Paid'
Select either the Direct or Programmatic options
In summary, offering both Direct and Programmatic job promotion options on the Workwolf platform gives recruiters and employers flexibility, wider candidate reach, efficient distribution, and the ability to tailor their recruitment strategies. This diversity of options helps optimize the recruitment process, improve candidate quality, and save time and resources in the long run.
Did this answer your question?